Have you ever wondered what a blog is? A blog is short for weblog. A weblog is a journal (or newsletter) that is frequently updated and intended for general public consumption. Blogs generally represent the personality of the author or the web site. In increasing numbers, blogs are being used to promote businesses, provide education and create traffic to a company website. There are many online resources for creating your blog. Some of the most popular include Blogger, Typepad, Wordpress.org or Wordpress.com, or B2 Evolution.

We can assist you in finding just the right blog software to fit your needs. We will develop a VSAS Blog Strategy to determine your goals for your blogging site. This will incorporate assisting you in selecting a blog template, selecting preferences, categorizations and initial content to get you started. If needed, we will also assist in setting up your domain name to be linked to your blog. Your blog can be a direct extension of your website to include your logo, photo, color scheme, etc.

After you have established your blog, there are many things needed as far as maintenance and updating. We recommend at least a weekly update/posting on your blog. Preferably you should update a few times a week in order to keep your reader's interest.

Here are some of the following essential maintenance tasks needed to make your blog successful.

• Research blog content.
• Apply RSS feed icons to your blog.
• Upload photos.
• Upload audio files.
• Enter recorded posts via electronic dictation or online audio software. We guarantee your blog will be updated within 24 hours.
• Marketing of your blog to related sites.
• Blog submission to Search Engines.
• Blog directory submissions.
• Insert counters on your blog so you can track visitor stats.